Archive for January 2015

Self branding - Personal logo

Personal logo

When I started designing, I branded myself as MCXI. Which simply means '1111'. I decided to brand myself as MCXI, as my name ( Jamie / James Smith ), is far to common for the likes of SEO & general searches. I have now decided to rebrand my logo & still keep my name as MCXI. My original logo was a illustrated eye. I felt it fit into my illustrative style & eye rhymed with MCXI, so it felt like it fit the part. However through-out my years doing graphic design. I feel like I have moved away from my illustrated based / print work.As now I do a lot in fashion, web a few different areas, and so I need a logo that is subtable it all areas of design.Knowing that fashion design logos are nearly always text logos... & other areas of design often have text logos as well. 

I decided to do a text logo.


Friday 2 January 2015 by James Smith
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